Articles

Free market inequality

Let’s say there are two individuals: Richy and Bill. Both are completely selfish. Richy, by the astrological virtues of his name, is rich. Bill is poor. One day while strolling they stumble upon 100 bucks stuck under a large boulder. The boulder is large enough to resist the force of an individual pusher but will oblige …

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The art of advertising

Advertisers are focusing more and more on refining their communication. Today, a good ad has to deliver the desired message, stand out, and be a delight to watch. These needs have opened the floodgates of creativity in the industry. I have picked some video ads which I feel demonstrates the point well. 1. In-your-face credibility Communicating the …

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The story of stuff

Some courses require us to write a “reflection sheet” after each lecture. And what better way to make it bearable than blogging about it? The documentary Story of Stuff, shown to us during the first lecture of Socio-cultural Environment of Business, describes the negative effects and unsustainability of the modern culture of consumerism. It drew a …

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Into the Wild

It has been many years since I first watched Into the Wild but I find myself revisiting it from time to time. The film is based on the real story of Christopher McCandless, a guy who was repulsed by the materialistic inclinations of society and decided to get away from it all. He was later discovered – …

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A farewell to legends

Animated works have a magical potential to let our imaginations unfurl in far greater ways than live-action. This was proven with irrefutable force when, in 2013, two of the founders of Studio Ghibli took their final bows with two films that were extraordinary even by Ghibli’s standards. The Wind Rises follows the tale of Jiro Horikoshi, who …

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